Hubbard Radio Selects Triton Digital for End-to-End Streaming Services
Tuesday, Jan 24, 2012 9:00 AM EST
Digital Service Provider to Deliver Streaming, Ad Injection and Measurement to Help Monetize Millions of Weekly Radio Listeners
LOS ANGELES, Jan 24, 2012 (BUSINESS WIRE) -- Triton Digital ( www.tritondigital.com ), a market leader enabling media companies to manage, measure and monetize their content digitally, announced today that Hubbard Radio has signed on for Triton's end-to-end streaming services. Under the new contract, Triton will provide streaming, ad injection and measurement for Hubbard's 17 stations across five major markets. Triton's suite of products and services help clients like Hubbard deliver richer audio to its listeners.
"The simplicity and efficiency of having our streaming services managed by a single source was very appealing to us as we looked to evolve our digital strategy," said Mark Preston, VP of Digital Media at Hubbard Radio. "Triton provides top-notch services across the board, and we hope that having all the services we need centralized on one platform will help us better serve our online listeners."
Hubbard Radio, which originally served St.Paul/Minneapolis, acquired 13 of Bonneville International Corporation's radio stations in 2011, expanding its operations to Chicago, Washington D.C., St. Louis, and Cincinnati. Both Hubbard and Bonneville previously used Triton's accredited Webcast Metrics streaming measurement solution.
"The insight and transparency we gain by managing the entire technical chain for Hubbard will enable us to optimize our services and provide innovative solutions for its stations," said Dominick Milano, COO of Triton Digital's Streaming Division. "We're looking forward to helping Hubbard continue to grow and develop its digital presence."
About Hubbard Radio, LLC.
Hubbard Radio, LLC is based in St. Paul, Minnesota and also has corporate offices in Salt Lake City and Chicago. Hubbard Radio recently completed the purchase of 13 former Bonneville International Corporation-owned stations and digital assets in Chicago, Washington, D.C., Cincinnati and St. Louis. These properties represent millions of weekly radio listeners and page views on their associated websites. Hubbard Radio has powerful brands and websites including WTOP-FM (wtop.com) in Washington DC, WTMX-FM (wtmx.com) in Chicago and KSTP-FM (ks95.com) in Minneapolis--St. Paul. For more information about Hubbard Radio, please visit www.HubbardRadio.com .
About Triton Digital
Triton Digital is the leading digital service provider to traditional and online radio with a rapidly expanding roster of media clients emerging from the television and print space. Our infrastructure, applications, and innovation are powering digital audience and revenue growth for clients around the globe. Our platform makes digital content extensible, personal, social, and profitable. Triton Digital is a portfolio company of funds managed by Oaktree Capital Management, L.P., a leading global investment management firm.
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